La nueva mercadotecnia / (Registro nro. 34886)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00813nam a2200397 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 36555 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 2 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250821221514.0 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | |
| 020 18 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9684227035 |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| 043 1# - GEOGRAPHIC AREA CODE | |
| -- | usa |
| 050 1# - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1 |
| 090 1# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | B872 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brookes, Richard |
| 245 03 - TITLE STATEMENT | |
| Title | La nueva mercadotecnia / |
| 245 03 - TITLE STATEMENT | |
| Statement of responsibility, etc. | Richard Brookes ; tr. Robert A. Haas. |
| 260 03 - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 1990. |
| 260 03 - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| 260 03 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México : |
| 300 03 - PHYSICAL DESCRIPTION | |
| Dimensions | 21 cm. |
| 300 03 - PHYSICAL DESCRIPTION | |
| Extent | x, 386 p. ; |
| 500 03 - GENERAL NOTE | |
| General note | The new marketing |
| 650 18 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mercadeo |
| 650 18 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Geographic subdivision | Estados Unidos |
| 802 18 - | |
| -- | s |
| 803 18 - | |
| -- | 1990 |
| 805 18 - | |
| -- | mex |
| 996 18 - | |
| -- | m |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Shelving location | Source of acquisition | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Disponible para préstamo | Colección General CRAI | CRAI P. Florentino Idoate S.J. | CRAI P. Florentino Idoate S.J. | 17/09/2025 | Nivel 2 | Compra | 23301 | HF5415.1 B872 | 23301 | 22/08/2025 | 27/08/2013 | 1 | 22/08/2025 | Monografías impresas |